a landmark transaction, the Boston Celtics have been sold to William “Bill” Chisholm, co-founder and managing partner of Symphony Technology Group (STG), for a record-breaking $6.1 billion. This sale surpasses the previous U.S. sports franchise record set by the Washington Commanders’ $6.05 billion sale in 2023.
About Bill Chisholm:
Chisholm, a Massachusetts native who grew up in Georgetown, has been a lifelong Celtics fan. He co-founded STG, a private equity firm based in Palo Alto, California, specializing in software, data, and analytics companies. At STG, Chisholm serves as the managing partner and chief investment officer, leading the firm’s investment activities and actively engaging in the management of its portfolio companies.
Details of the Sale:
The Celtics, under the ownership of the Grousbeck family since 2002, have experienced significant success, including winning the NBA championship in 2024. The team’s valuation has risen substantially over the years, reflecting its on-court achievements and strong brand. The $6.1 billion sale price not only sets a new benchmark in the sports industry but also underscores the franchise’s esteemed position in professional basketball.
Future Outlook:
Chisholm’s acquisition of the Celtics is anticipated to maintain the team’s competitive edge. With key players like Jaylen Brown, Jayson Tatum, and Kristaps Porziņģis, the Celtics are well-positioned for continued success. Chisholm’s deep-rooted connection to the Boston area and his passion for the team suggest a commitment to upholding the franchise’s storied legacy while potentially introducing innovative strategies to enhance its future endeavors.
This historic sale not only reflects the Celtics’ rich history and recent triumphs but also highlights the growing financial prominence of NBA franchises in the global sports landscape.
